SEO – what do I need it for?
Written by: Isabelle

One of the most important measures you do to increase traffic to your website is SEO (search engine optimization). Just because your website is online does not mean search engines such as Google can fin it just as easily as your competitor’s websites.

Do Google see you?

Google is the most used search engine worldwide and it is therefore imporant to make it easy for Google to find your website. It is recommended to follow this guide (from Google).

er den mest brukte søkemotoren på verdensbasis og det er derfor viktig å gjøre det enkelt for Google å finne frem til nettsiden din. Det anbefales av Google å følge denne guiden.

– Create unique and exact page tittles
The tittle will tell visitors and search engines what the content of the page is.

– Improve the structure for URLs
Descriptive categories and filenames for documents on a website will make it more organized and help search engines search the document better. Using simple and more SEO friendly URLs will make it easier to connect people who are searching for the content with the content. Long and cryptic URLs containing few recognizable words might scare of visitors.

– Offer content and services of high quality 
Interesting and useful content is what is most important for SEO according to Google. Visitors appreciate good content and through blog posts, social media, email, forums and such the content is shared. This will give the website a good reputation with visitors and Google.

Have your website checked

In addition to several guides on SEO there are also websites that can check your website to see status of SEO currently. One example is SEO SiteCheckup 

seo

SEO plugin for WordPress

If you are using WordPress there are several plugins that can help you with SEO for your website. One of the plugins is Yoast SEO which analyzes each page and is available in different languages.

 

Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Share This